Virgin Media launches website ahead of ‘V-day’
Virgin Media网站在情人节之前诞生
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由Virgin Mobile 与 ntl:Telewest 组成的Virgin Media，已开始给顾客写信通知他们，从下月开始他们的服务将发生什么变化。一个新的网站www.knowfirst.co.uk已经产生，它推出了Virgin Media的新email系统。 Ntl:telewest与Virgin.net的老顾客有权选择使用旧的或新的email地址。新的指导软件被期待在新公司正式创立的那天，即2月14日情人节投入使用。Virgin Media的市场开发活动将于这个周末开始。新的宣传品和系列电视广告将介绍这个新品牌，NTL 和Telewest的名字将被取代。
Virgin Media面向顾客推出的第一组捆绑项目简称'VIP'，即“非凡魅力组合”，每月 ￡85。包括固定电话（Talk Unlimited，Talk International）、手机（Talk Mobile）、 宽带（10Mb broadband）、 电视（TV 组合加上所有Sky Sports 和Movies 频道，及一个高清晰度个人video recorder、一个标准的set top box）。这套组合将比顾客单独订制节省￡37。斯蒂文.伯池, ntl 的CEO说: “Virgin Media将把Virgin物有所值的传统、 优良的顾客服务及创新精神带给娱乐业和电信业”。
Virgin Media, the new company formed of Virgin Mobile and ntl:Telewest which launches, has already begun writing to customers and informing them of what changes will be made to their service from last month.
According to previously reliable sources, a letter from Sir Richard Branson, including information about Virgin Media, will be received by customers shortly. A website, www.knowfirst.co.uk, has also been created which details information about the changes. The new website mentions a new email system with Virgin Media.
Ntl:telewest/Virgin.net customers will have the choice whether or not to change their email address to a new VirginMedia.com one. Roll-out of new electronic programmed guide software is expected to begin on the launch day, February 14, named ‘V-Day’ by the new company.
Marketing activities for Virgin Media will start this weekend.A poster campaign and a series of TV ads will introduce the new brand, which replaces the NTL and Telewest names, over the coming days. Virgin Media will then fully launch on Thursday, February 8.
The new bundled package, costing ￡85 a month, includes the landline call packages Talk Unlimited, Talk International, and Talk Mobile; 'XL' size broadband of 10Mb downstream; the 'XL' TV package plus all Sky Sports and Movies channels. The equipment provided includes a V+ high-definition personal video recorder and a second standard set top box for another room.Virgin claims that customers will save around ￡37 a month compared to the cost of buying each component separately.
Steve Burch, ntl CEO said: “Virgin Media will bring the Virgin traditions of value-for-money, brilliant customer service and innovation to the world of entertainment and communications”. 返回 Back |
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